Stereo Tool
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New logo
https://www.forums.stereotool.com/viewtopic.php?t=4095
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Author:  hvz [ Tue Feb 07, 2012 11:24 pm ]
Post subject:  Re: New logo

This is probably less good than Bojcha's logo but I made a quick sketch of a slightly different idea:

Image

Author:  carlaum1 [ Tue Feb 07, 2012 11:45 pm ]
Post subject:  Re: New logo

Hmmm, that "signal" could be more "sound like" and could be in both sides of the peak meter. An example of "sound like signal" is the Windows 7 Speaker icon on the taskbar.

Author:  hvz [ Wed Feb 08, 2012 12:30 am ]
Post subject:  Re: New logo

Hm actually now you say this, it would make sense to have the sound come out of the red end of the volume bar. Which also differs from most other logo's, so it will stand out immediately.

It was actually meant as a broadcast signal, but sound is probably better since I'm not *only* aiming at radio stations.

Author:  Brian [ Wed Feb 08, 2012 12:58 am ]
Post subject:  Re: New logo

Quote:
Hm actually now you say this, it would make sense to have the sound come out of the red end of the volume bar. Which also differs from most other logo's, so it will stand out immediately.

It was actually meant as a broadcast signal, but sound is probably better since I'm not *only* aiming at radio stations.
Well, I think it looks like a thermometer... :/

I'd go with the other stuff.

Author:  michi95 [ Wed Feb 08, 2012 1:43 am ]
Post subject:  Re: New logo

So "Sound Audio Processing" is already the fixed name of the company ?

For native English speakers or professionals familiar with business English this name and its (multiple) meaning is obvious.

But I guess that many others with (simple) school English will be confused, because they cannot associate "Sound" with an adjective at first sight.
For many "Sound Audio Processing" looks like a pleonasm (but not as part of a multiple meaning !).
Especially IMO its problematic that the logos I have seen here are focused on the two words "Sound Audio".
So does that mean that the company should mainly be associated (remembered) as Sound Audio ?
Maybe I have the wrong perspective and this company/logo name and its complicated simplicity is absolutely brilliant ?
On the other hand the words "Sound" and "Audio" are used so often in all kind (of very different) publications, but definetly for every audio product description.

Is it too late for Van Zutphen Sound Processing ?
IMO that would be a unique, elegant and remarkable brand name. 8-)
I think it could help a lot if the name of the man behind this brilliant development would be part of the company name/the logo.

Author:  Bojcha [ Wed Feb 08, 2012 1:48 am ]
Post subject:  Re: New logo

Image

And since i agree with Michi....
Image

Author:  michi95 [ Wed Feb 08, 2012 2:06 am ]
Post subject:  Re: New logo

I really like both.
Much better than all the other logos !
Looks really professional (the others not).

Bojcha, that is what I truly believe from the bottom of my heart
(I don`t say that as part of a reconciliation strategy) !

Author:  Bojcha [ Wed Feb 08, 2012 2:12 am ]
Post subject:  Re: New logo

I made that logo like 7-bands mirrored, might be good for icons or general logo. of course colors can be adjusted a bit..

Image

Author:  michi95 [ Wed Feb 08, 2012 2:26 am ]
Post subject:  Re: New logo

Attachment:
stolen edit 1.png
stolen edit 1.png [ 79.12 KiB | Viewed 6922 times ]
:?:
Or is your avatar already protected by copyright ?

Author:  Bojcha [ Wed Feb 08, 2012 2:30 am ]
Post subject:  Re: New logo

No it's not. It's there only to remind Hans to make better/triggered scope ;)

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